Save our seas.

SOS Activewear set out to clean our oceans by creating clothing from regenerated ocean plastic. 

A theme of morse code throughout the brand signifies the call for help and becomes the thread that ties the brand together.


client

SOS Activewear

project scope

Branding, art direction, animation, printed collateral.


2019

SOS_Logo copy.jpg
SOS_Paper.png
SOS_Posters.jpg
download-1.jpg
download-2.jpg
download.jpg
SOS_Tags.jpg
SOS_Back.jpg
SOS_BagModel.jpg
SOS_Bag.jpg
JohnRandall_SOS_Creds8.jpg
 

Testimonial

“I am incredibly fortunate to have been introduced to John and his work. As a small brand with very little experience I approached John with a muddled idea of what I wanted my brand logo and messaging to be and he took my own confusion and transformed this into clear, crisp and effective marketing. I am so happy with the continued work he does for me throughout my social media, website and packaging amongst many other things and feel he is a real part of the company and it's growth. I couldn't recommended John enough and I'm excited for what we will do next!”

– bronte simm, founder, sos activewear

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Nuttall Bowser